Brett Blair Pool Care Interview 2025 with Joel Kleber – 20 Years in Franchising
Two decades of franchising
Brett reflects on 20 years in business, recognizing that the franchise journey was not envisioned in the beginning and highlighting the significant growth from initial goals to achieving major milestones. He acknowledges the continuous challenge of finding pathways for growth.
Innovative training methods
Brett discusses the importance of providing diverse training options for franchisees, including online learning systems that cater to different learning styles. This approach has empowered franchisees with the knowledge and skills necessary to succeed.
The value proposition of Jim’s Pool Care
Brett explains how the unique value proposition of Jim’s Pool Care, including multiple revenue streams, offers franchisees better earning potential despite a higher initial investment. This structure allows flexibility and work-life balance.
Support from family and partners
Brett underscores the critical role of family in business decisions, reflecting on how being part of a franchised system allows individuals to balance professional and family life. He encourages new franchisees to involve partners early in the decision to join the franchise.
The need for community and relationships
He emphasizes building rapport with customers as a key element for success in the franchise model. A strong community relationship fosters business sustainability and growth, especially through repeat business.
Mental health and lifestyle benefits
The interview touches on how owning a franchise can positively impact mental health and lifestyle by offering flexible working conditions that allow owners to engage more with family, thus improving overall life satisfaction.
Franchise growth strategy
Brett highlights the strategic approach to franchise expansion, focusing on finding suitable candidates, fostering a supportive culture, and effectively marketing the brand.
Impact of social media and brand trust
The role of social media and brand recognition in capturing customer trust is discussed, as Brett highlights how Jim’s branding aids franchisees in establishing credibility and attracting business.
Advice for aspiring franchisees
Brett advises potential franchisees to thoroughly understand their financial situation and to approach franchise opportunities with a clear mindset, encouraging them to connect with existing franchisees to gain insights.
Achieving a balance between business and family
He concludes by stressing the importance of maintaining a healthy balance in life through proper time management and ongoing communication with family, reinforcing the values at the core of his business philosophy.